Skip Rates, Untapped Revenues & Removing the Cap; Growth of Analytics
Time: 11:00 - 11:45
Date: 1 January 1970
Synopsis
As markets begin to saturate, the industry is always looking to innovate and unlock untapped revenues. Now is a better chance than ever, with the surge of analytic providers and data-led decision making. What strategies are others looking at, and how important are skip rates in the dialogue of missed opportunities?
- Diversifying revenue streams and government initiatives (cap and floor).
- Addressing challenges, market volatility, skip rates & mechanism fluctuations.
- Risk – how much are you willing to put on the line?
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